This brochure serves as an introduction to Vangoh Shoes. As Vangoh is based in WA, and a new brand to the Eastern States, we needed to bring our presence and brand awareness to the exhibition. This proved fruitful, with Vangoh securing 30 new boutiques as their stockist.
A lot of the other stalls also took our brochures as inspiration and commented on how great it was, as we were the only ones that did our brochures in this style. Rather than catalogues of shoes after shoes, we injected our store’s history and customer stories, so our clients (in this case, boutique owners) could identify the market and audience we cater to.
We have also done a similar version for the store for customers to have a look at while they are waiting for shoes or coffee.