Rebranding a rapidly growing ‘airBnB’ business that originally focused in Mount Pleasant, MPA Stays needed a brand refresh that would cover more of the surrounding areas like South Perth to Applecross, and create a foundation of a new brand that will not only focus on accomodation but lifestyle experiences like tours, homewares, and wellness programs.
The word Manaa (derived from mana) was chosen for its beautiful symbolic meaning – tree to the Pililuna Walmajarri people in Australia, energy in Polynesian culture, and nourishment in biblical reference.
Business Naming
Brand Strategy
Logo Design
Identity System
SOCIAL MEDIA TEMPLATES
Brand Guidelines
Marketing Consultation
Stationery System
Print Design
Digital Design
Website Design
Website Build
UXUI
Product Photography
Brand Photography
Stop Motion Content
Content Curation
Copywriting
Print management
Distribution managemenT
Marketing coordination
Social media management
Website maintenance